The Final Temptation
It is estimated that the panettone is bought at 60-70% to be offered and the remaining 30-40% to be self-consumed.
Who receives the gift, when they taste it, must remain impressed by the goodness of the Bonifanti panettone. And so we hope that then they go to buy it for self-consumption.
A Bonifanti panettone is a gift not impossible, because it is a figure of purchase that anyone can afford, but at the same time it is a gift of the highest quality.
To gift it is an act of love, even towards oneself. Giving it means creating harmony and sharing.
Trying to enter into harmony with those who meet is a responsibility, because everyone knows what kind of gift you can give to others.